WHAT IS AND WHY USE A WHITE LABEL ONLINE E-MAGAZINE SOLUTION

White labelling has been a common practice throughout multiple industries for many years and is widely used across the luxury industry.

White labelling is when a product or service removes its own brand and logo from the end product and instead uses the branding and name requested/supplied by the purchaser or partner making it appear as if they have created it themselves. White labelling is a professional legal protocol that allows one’s product or service to be sold and rebranded under another company’s brand.

Using a professional white label digital magazine solution and software partner is much easier and a lot more cost-effective than building your own online publication. Creating a customized solution from scratch and attempting to meet the exact specifications for your business can be difficult to do and in many cases time consuming and very costly.

You also don’t have to reinvent the wheel and make the mistakes that others before you have already made, dramatically slowing down your entry to the market, as you try to troubleshoot and slowly increase your learning curve outside your core competency.

You can also spend a lot of time and money developing proven tools and solutions that already exist in other formats and other companies have already mastered and gain resources and expertise in the specific space, where you need a focused solution.

WHAT IS A DIGITAL MAGAZINE?

A digital magazine is an online edition/publication delivered in an electronic format and published and updated on the Internet.

Some online magazines distributed through the world wide web call themselves webzines and some social groups may use the terms cyberzine and hyperzine when referring to electronically distributed resources. Similarly, some online magazines may refer to themselves as “electronic magazines” or “e-magazines” to reflect their readership demographics or to capture alternative terms and spellings through online SEO (search engine optimisation)

WHY BOTHER WITH A DIGITAL MAGAZINE?

So, why bother with having your own company digital magazine? two words – Brand Evolution!

Digital magazines have been gaining vast popularity in recent years across the board, with print media taking a huge beating and reducing daily.

According to the Magazine Media Factbook…more than 90% of adults read magazines and rapidly increasing numbers are doing so on laptops, tablets, and smartphones. The main focus is on digital media in the form of online magazine publications, which are user-friendly, insightful, on topic, interactive and enticing.

Digital magazines have the ability to reach readers quickly on a local and global scale and they have become a very powerful engaging way to keep a reader’s regular interest while maintaining and growing brand loyalty. Digital magazines also reach their audience in a very short period of time, and online readers often consume new content the very same day it’s updated.

One of the main advantage’s digital magazines (unlike print media) have is they can increase the number of pages and content mass without changing the layout or having to condense text to work with a particular format.

Digital magazines offer an enhanced brand experience that drives reader engagement and purchase intent. Online publications still follow many of the principles of traditional communications, delivering high-quality messages to new and increasing tech-savvy audiences.

Having your own company digital magazine will also build superb brand credibility, provide numerous new marketing opportunities and strengthen your customer loyalty.

WHAT ARE THE MAJOR BENEFITS OF YOUR OWN DIGITAL MAGAZINE WITH LUXURIA LIFESTYLE?

Evolve your business and brand in the digital/online space, tapping into new millennials and growing wider based tech-savvy audiences.

Use our vast market experience, templates, IT, coding, hosting and content loading expertise in building and successfully running digital magazines globally for the last 4 years.

A highly cost-effective, professional new marketing platform for your company.

Promote your business locally and globally through the online space.

Generate new sales leads and business enquiries.

Promote your social media platforms, press coverage, new business activities, and company staff/team.

Promote and advertise your brand’s affinity marketing and strategic partnerships.

Choose your own editorial and video/interactive brand content.

Generate new online sales revenues and data collection opportunities.

Advertise and promote special offers and brand promotions.

Linked to your website and SEO keyword activated / increasing traffic to your website.

Move ahead of your competitors and offer your clients something exciting and new to see, read and experience from your brand.

Choose your own digital magazine title to align your brand image and luxury market sector/ SEO word search content. (e.g. Diamond Magazine for a luxury jewellery business)

Gain a new online audience and readership to promote your company to.

Increase credibility and trust with your clients and future prospective customers.

A highly cost-effective marketing opportunity.

For more information please email info@luxurialifestyle.com