March 11, 2025
LANEIGE Launches Bouncy & Firm Serum
Its newest innovation is powered by Peony & Collagen ComplexTM, Peptide Water and SmoothTechTM making skin visibility plumper, firmer and smoother.
The “Feel the Bounce, See the Plump” campaign will launch simultaneously alongside the product, showcasing the elegance of the brand’s global ambassador, Sydney Sweeney. The campaign aims to illustrate the natural progression in LANEIGE’s quest to meet the growing desire for high-performing products that offer more than just hydration but also enhance natural beauty.
The Bouncy & Firm Serum is an advanced skincare solution that makes the skin look visibly plumper, firmer, and smoother. It works tirelessly to help take care of early line formation, preserving the skin’s bounce and glow.
Ingredients:
● Peony & Collagen ComplexTM which provides intense hydration and elasticity to the skin, making it visibly plumper
● Peptide Water works to create firmer and bouncier skin
● 24,0001 SmoothTechTM Capsules, which ensures the skin feels smooth and refined.
Average number of capsules based on 30mL/1.01 fl. oz. full-sized product.
Clinical Results:
● Plumper skin* +27% after 8 weeks
● Bouncier skin +61% after 8 weeks
● When used with the Bouncy & Firm Sleeping Mask: +85% plumper skin immediately after
P&K Skin Research Centre subjected 31 women ages 20-49 after 8 weeks of daily use. Period: 17.07-13.09 2024 *This value represents the improvement observed when using the serum in conjunction with the sleeping mask.
Independent Trials:
● 96% agreed it made their skin feel more dense through intense hydration after 4 and 8 weeks 4
● 93% agreed it made their skin feel visibly more plumped with moisture after 4 and 8 weeks
● 90% reported their skin felt firmer after 4 weeks
● 100% agreed that their skin felt smoother after 8 weeks
● 100% agreed that their skin felt more radiant after 8 weeks
● 96% agreed this serum absorbed without a sticky feeling after 8 weeks
How to use:
● Use after your toner and as the first step in your Bouncy & Firm routine
● Dispense 1-2 pumps to palms, lightly press against the skin in order of cheeks, forehead and chin to help skin absorption
● Can be used day and night
Available to purchase from SpaceNK
RRP: £39